Studio Manfred creates impact through strategy, customer research and new business. Our mission is to make the business world more human and empathic.
Our services
Roles as strategist, researcher, leader
We take a human and customer approach to strategy. Both in creating the strategy and implementing it in your organisation. Read more about strategy
Strategy
Roles as CX/UX researcher, insights lead
We support you in going from customer needs to actionable insights. Nobody wants to build something nobody wants, right? Read more about customer insights
Customer Insights
Roles as Business and service designer
New business and innovation
We are here to help you go from customer insights to creating new services and products. We support you in creating customer journeys to improve your touch-points and creating new experiences. Read more about new business and innovation
Roles as trainer and coach
We have both public and inhouse training in our area of expertise. We train in customer-experience, customer journey mapping, CX Management, Business Design, DesignOps, Product Discovery and Service Design. Read more about our training and courses
Training and courses
This isn’t working
Today, we live in a complex, ambiguous, and fast-moving world where we often prioritize numbers over people. Our organizations and individuals are busy busy busy, and we often lose sight of what is truly important — the customer, our employees and our long-term business health.
We need something new
What if we could create meaningful companies that start with the humans, the customers and the employees — and then work backwards to create a viable business.
Why customer-centricity?
Lots of research has been conducted to show the value of customer-centricity.
Grow revenue 1.4 times faster
Outperform the S&P 500 by 211%
33% reduced development time
It’s really all about you
We are here to support you on creating impact. We love to collaborate, train, guide, coach and challenge you — to help you achieve your goals and become more customer-centric. We do this by transformation, building capability, business innovation, training and coaching.
Brands that trust us
Give a woman a fish, and you feed her family for a day, teach her to fish, and you feed her community for a lifetime.
— Anne Isabella Thackeray Ritchie